You may well have seen the latest phase of HM Government’s Stay Home, Save Lives Coronavirus campaign “Act like you’ve got it”, which has now launched across TV, radio, outdoor, social media and print.
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The campaign, which communicates the Government’s advice on measures to manage the pandemic, is designed to drive an increased urgency and compliance around key behaviours and are particularly aimed at those who haven’t yet changed their habits. It can be used by a whole range of partners and organisations, including Local Resilience Fora.